About us

We are an Australian owned and operated business, based in the foothills of the Dandenong Ranges in Ferntree Gully, Victoria. 

We are an online business dedicated to providing gardeners with quality herb, vegetable and flower seeds.  It's our mission to make more seeds more accessible to more people; we believe everyone should have access to quality seeds and a diversity of varieties at a fair price.

 

It's our mission to make more seeds more accessible to more people; we believe everyone should have access to quality seeds and a diversity of varieties at a fair price.

 

Our core values:


Quality

We will never compromise on quality.  We are dedicated to providing our customers with the highest quality products available which means we only sell the best varieties and the freshest seed we can source. 

 

Integrity

It's true, we're nice guys.  We're trying to do work that matters and make a difference.  We care and we do our best every single day.  We will never offer a product or take on a job if we don't believe we can do it better than anybody else.  Everything we do and every product and service we offer is designed to serve our customers.


Efficiency

Everything we do, by design, is as efficent as we can possibly make it.  We hate waste; wasted time, wasted effort, wasted materials and wasted resources.  Our packaging is efficient, our staff are efficient and our processes are efficient.  We believe efficiency is an essential part of running a competitive and reliable modern business and it's one of the core differences between us and our many competitors.

 

Community

We believe seeds have the power to build, strengthen, empower and enrich families and communities. For this reason we are determined to make more seeds more accessible to more people.

We are also commited to helping out local community projects, schools, charities and other complementary organisations wherever we can. 

 

Innovation

We believe innovation is possible in any business and it's our aim to continually improve our own. 


Our History

The business was founded in 2010 by Adam Boddy, when he was unable to find the right seed company to buy from.  "I just made the business I wanted to buy from myself" says Adam.  "I hated the idea of paying for fancy packaging, it's completely unnecessary and does nothing besides increase the cost.  To me seeds are such a basic product, they don't need branding or glossy pictures".  Since then TheSeedCollection has operated as more of a seed service rather than a seed brand, selling quality seeds in simple packaging for a fraction of the cost of other seed companies.

 

"It’s my aim to give home gardeners better access to better seeds at a fair price. ...Growing your own food is a great way to encourage healthy habits and build and empower communities as well as teach important life skills.  And growing from seed helps preserve our food diversity while helping improve food security.  ...It's also a very rewarding hobby!"

Adam Boddy TheSeedCollection